14.7.26 – Our Work
A second website for MAIA Asset Management
Following a period of growth, MAIA Asset Management wanted their website to reflect the changes that had taken place within the business. We were delighted they came back to us for a second project, with a particular focus on the growing number of portfolios now on offer, and a proper home for documents and announcements. The team set about establishing the key project goals:
– Evolve, not replace, the brand identity, tone of voice and visual language from phase one
– Give the growing range of portfolios room to be explained properly, not just listed
– Build a dedicated documents area for company announcements and materials
– Carry the refreshed design and messaging through into other marketing assets, including the company brochure
This was evolution rather than revolution: the client was still very happy with the brand we’d developed from scratch, so the brief was to build on that first phase and continue evolving the imagery and structure around it.
If you have a similar project in mind please get in touch.
