Caddy Club:
A Shopify store built to match the quality of it’s products.
Caddy Club Golf is a British golf brand, known for premium golf bags, football club headcovers, and a growing range of accessories designed to look as good as they perform.
Brown + Cooper were appointed to design and develop their ecommerce store on Shopify, a platform chosen for its reliability and flexibility as the product range continues to grow.
Deliverables:
Website Design
Website Development
Every ecommerce build starts the same way for us: understand the product range, understand the customer, then design a structure that gets one to the other with as little friction as possible. For Caddy Club, that meant working through how the range would grow over time: new collections, seasonal products, club-specific headcovers and building a site structure flexible enough to hold all of it without becoming cluttered or hard to navigate.
Golf equipment is a considered purchase, customers want to see quality up close before they commit. The product pages were designed to do that work: clear imagery, plenty of detail, and enough information to answer buying questions before they’re asked, without slowing the path to checkout.
The outcome is a Shopify store built to match the quality of what Caddy Club actually sells: fast, clear, and structured to grow with the range, rather than needing a rebuild every time a new collection launches.
A store built to sell, with a solid process behind it.
Take a look at more of our work below, or get in touch to talk about your own project.