A new digital home for a Leamington based estate agency.
Charles Rose Estate Agents
Charles Rose operate in a highly competitive marletplace and needed their digital presence to match up to the high levels of service they offer their customers.
Improveing aspects of their digital presence included visual appeal, customer experience and time-saving were at the top of their list of priorities.
The challenge was to improve their digital presence from the bottom up. We needed to create a fresh redesign of their website, and a simpler, more logical user experience for their visitors.
Web Development
Built in WordPress for its flexibility and power, with a custom property management area linking to the existing CRM system used by the customer. This allowed for simple content updates and one point of entry for property information.
During many planning sessions the statement 'navigating the investment landscape' became evident, an apt phrase given the role the business plays in offering risk-rated model portfolios to private clients and independent financial advisors. This was duly adopted and utilised throughout the brands output and helped to formulate the influence of nature within the brand imagery.
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